— §01 / Бидний тухай · About the Association

A body for style, quietly built.

Монгол Улсын стилист, имиж зөвлөхүүдийн анхны мэргэжлийн холбоо — setting the standards and building the platforms for the craft of style in Mongolia.

Editorial wide shot — the association at work in Ulaanbaatar
— 02 / Эрхэм зорилго · Mission
§02

Our mission.

To professionalize, elevate and unify the practice of style and image consulting in Mongolia — for our members, our clients, and the country's standing on the international fashion stage.

The SIC Association is a professional, non-governmental organization. Officially registered in August 2025, we serve as the unified body for fashion stylists and image consultants working across personal and corporate image: appearance, behaviour, and communication. We set industry standards, convene members around shared projects, and host the networking and fashion-centric initiatives that turn an industry into an ecosystem.

Through this work we aim to build something sustainable — where Mongolian stylists gain both international credibility and well-earned recognition at home.

— 03 / Үнэт зүйлс · Principles
§03

Four principles we practice by.

№ 01

Restraint

Quiet craftsmanship over loud trend. We believe in the long-lived object and the considered appearance.

№ 02

Standards

Shared norms for client engagement, fees, and professional practice — a framework our members can stand behind.

№ 03

Community

A single body for a dispersed craft. Stylists, consultants, historians and advisors in one room.

№ 04

Heritage

A contemporary Mongolian voice, grounded in the country's dress history and made legible to the world.

— 04 / Түүхэн замнал · Timeline
§04

A short history.

Ulaanbaatar, winter 2023 · the first dinner
Ulaanbaatar, winter 2023 · the first dinner
2023— The first conversations
Feb 2023

A working dinner

Six senior stylists gather over dinner in Ulaanbaatar to sketch — on paper napkins — what a professional body for Mongolian style could look like.

Jul 2023

Regional study trip

Founding members travel to Almaty and Seoul to meet peer associations and document governance models that might translate home.

Nov 2023

The first roundtable

Twenty-eight practitioners attend a closed roundtable on standards, fees and professional conduct — the informal beginning of the membership.

Charter drafts · spring 2024
Charter drafts · spring 2024
2024— Charter & framework
Mar 2024

Founding charter drafted

A working group spends eight weeks drafting the association's charter in consultation with legal advisors and peer bodies in the region.

Jun 2024

Membership framework

A single-tier membership model is agreed — flat, collegial, with identical benefits for every member. A conscious rejection of hierarchy.

Oct 2024

Visual identity commissioned

The wordmark, seal and editorial system are developed — rooted in Mongolian dress history, restrained enough to wear lightly.

Inaugural Autumn Salon · Shangri-La
Inaugural Autumn Salon · Shangri-La
2025— Registration & launch
Apr 2025

Founding twenty confirmed

The founding cohort is finalised — a mix of editorial veterans, bespoke tailors, image consultants, colour specialists and cultural advisors.

Aug 2025

Officially registered

The SIC Association is formally registered in Ulaanbaatar as a non-governmental organization. The founding twenty are announced publicly.

Nov 2025

Inaugural Autumn Salon

The first members-only salon is held at Shangri-La. Topic: Mongolian ceremonial dress in contemporary editorial. Attendance: full.

Tailoring Week · May 2026
Tailoring Week · May 2026
2026— Public programmes
Feb 2026

Journal Vol. 001

The association's quarterly editorial journal launches — eighty-four pages, four lead essays, and the first published directory of members.

May 2026

Tailoring Week debut

Eight ateliers across Ulaanbaatar open their doors over one weekend — the association's first public programme and a quiet success.

Sep 2026

Membership opens wider

Applications open to the broader professional community. The first external cohort is reviewed by the membership committee in autumn.

— 05 / Удирдлага · Leadership
§05

Led by practitioners.

Bayarmaa Enkhbat

Bayarmaa Enkhbat

President

Founder of the association. Twenty years across editorial styling, corporate image, and runway direction for Mongolia's leading houses.

Tuguldur Ochir

Tuguldur Ochir

Vice President

Menswear specialist and tailoring consultant. Formerly based in Milan; returned to build Ulaanbaatar's first bespoke atelier programme.

Saruul Ganbold

Saruul Ganbold

Board Advisor

Cultural dress historian advising on contemporary interpretations of deel, silhouette and regional textile craft.

Meet all twenty →